Episodes

Tuesday Dec 31, 2024
Ep. 62: Prime Suspects - December 31, 2024
Tuesday Dec 31, 2024
Tuesday Dec 31, 2024
Prime Suspects is back with Ep. 62, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn for a special New Year’s Eve edition as they ring in 2025 together.
In this episode, the guys discuss:
Holiday scheduling challenges and how regional differences impacted Ohio and New Jersey markets.
The Swish Analytics lawsuit over sports odds data and its potential ripple effects.
Crypto.com’s bold launch of prediction markets across all 50 states and what it means for regulation.
Highlights and lowlights from 2024, including Prime Sports’ New Jersey launch and Super Bowl outcomes.
Rapid-fire reflections on personal milestones, like Adam’s Kentucky Derby win and Joe’s long road to New Jersey legalization.
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Dec 24, 2024
Ep. 61: Prime Suspects - December 24, 2024
Tuesday Dec 24, 2024
Tuesday Dec 24, 2024
Prime Suspects is back with Ep. 61, hosted by Matt Landes, and features a deep dive 1:1 discussion with Adam Bjorn.In this episode, the guys discuss:
How holiday sports schedules have turned Christmas week into a key moment for both bettors and bookmakers
The current state of sweepstakes betting, its grey-market challenges, and what it means for player protections in the U.S.
The evolving role of cryptocurrency in gambling, from cash grabs to potential state-level adoption
Gambling Twitter’s best and worst, plus Adam’s picks for the must-follow personalities in the space
Updates on player profiling and acquisition strategies at Prime Sports, and how they’re tackling the unique U.S. betting landscape
The story of the best apple pie Adam has ever had, courtesy of Ludenberry Farms
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Dec 17, 2024
Ep. 60: Prime Suspects - December 17, 2024
Tuesday Dec 17, 2024
Tuesday Dec 17, 2024
Prime Suspects is back with Ep. 60, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
A rough NFL and college football weekend for Prime Sports
OddsJam’s $160M sale to Gambling.com and what it means for betting tools in the industry
Prime Sports' upcoming launch in Kentucky and their partnership with Churchill Downs
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Dec 10, 2024
Ep. 59: Prime Suspects - December 10, 2024
Tuesday Dec 10, 2024
Tuesday Dec 10, 2024
Prime Suspects is back with Ep. 59, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
The risk versus reward of this past weekend's $3.1M bet taken by Circa, plus Adam's weekend at the track in Jamaica
Their reaction to new calls by two Senators calling for an antitrust investigation into DraftKings and FanDuel
Robinhood's potential move into the U.S. sports betting market, and how threatening of a prospect that would be to industry imcumbents
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Wednesday Dec 04, 2024
Ep. 58: Prime Suspects - December 4, 2024
Wednesday Dec 04, 2024
Wednesday Dec 04, 2024
Prime Suspects is back with Ep. 58, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
Thanksgiving weekend's NFL action and betting trends
College football playoff market fluctuations and notable odds
Consolidation in sports betting: perspectives on leading vs. challenger brands
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Wednesday Nov 27, 2024
Ep. 57: Prime Suspects - November 27, 2024
Wednesday Nov 27, 2024
Wednesday Nov 27, 2024
Prime Suspects is back with Ep. 57, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
David Hill's Rolling Stone feature examining whether the $11 billion online sportsbook bubble is about to burst.
The role of courtsiding and past posting in sports betting and how Prime Sports manages these challenges.
How regulatory environments and player profiling shape the betting landscape.
Attrition trends in the market, the importance of retention, and the debate over iGaming's future.
Link mentioned in the episode:📖 Read David's Rolling Stone feature here.
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Nov 19, 2024
Ep. 56: Prime Suspects - November 19, 2024
Tuesday Nov 19, 2024
Tuesday Nov 19, 2024
Prime Suspects is back with Episode 56, hosted by Matt Landes, alongside Joe Brennan Jr. and Adam Bjorn.
In this episode, the team covers:
Ohio’s turnaround in betting performance: How anti-Ohio bets delivered record pregame results despite challenges with live play.
Titanplay controversy on gambling Twitter: A discussion on a regulated operator’s decision to double the vig for specific customers and its implications for the industry.
Jake Paul vs. Mike Tyson bout: The spectacle, its impact on the regulated betting market, and Netflix’s live streaming debacle.
Wrapping up with a tribute to legendary lawyer Ted Olson, whose work to overturn PASPA shaped the sports betting landscape today.
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Nov 12, 2024
Ep. 55: Prime Suspects - November 12, 2024
Tuesday Nov 12, 2024
Tuesday Nov 12, 2024
Prime Suspects is back with Ep. 55, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
Adam’s recent winning football picks and strong live betting results for Prime Sports in Ohio and New Jersey
Prime’s debut in Eilers & Krejcik’s app rankings, the critical feedback received, and their niche focus on experienced bettors
Planned improvements for Prime’s app experience, including a new UI and simpler sign-up process
DraftKings’ lowered revenue guidance and the implications of “customer-friendly outcomes” for public vs. private sportsbook models
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Monday Nov 04, 2024
Ep. 54: Prime Suspects - November 4, 2024
Monday Nov 04, 2024
Monday Nov 04, 2024
Prime Suspects is back with Ep. 54, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
The NFL weekend highlights for Prime Sports and big wins from the Breeders Cup
How the short Dodgers-Yankees World Series impacted Prime Sports’ bottom line
Current challenges for affiliates in sports betting, with a shift away from traditional CPA models
Election betting’s growth and the future of regulated political betting in the U.S
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Oct 29, 2024
Ep. 53 : Prime Suspects - October 29, 2024
Tuesday Oct 29, 2024
Tuesday Oct 29, 2024
Prime Suspects is back with Ep. 53, hosted by Matt Landes, and features a deep dive 1:1 discussion with Adam Bjorn.
On the week of the Sports Equinox, the guys discuss:
Preparations on the Prime Sports trading floor ahead of the Sports Equinox
Early action and results from the World Series, and expectations for the marquee Yankees/Dodgers series
The arbitrage action that Prime Sports has seen in New Jersey
Why pregame markets have generated better results than live markets for Prime Sports
What to do as a bettor when a sportsbook incorrectly grades a bet to your benefit, and the tradeoffs between different courses of action
Where to look for edges when handicapping NBA matchups
How NHL stacks up for Prime Sports, and where to find opportunity betting hockey
Much more!
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.