Episodes

Tuesday Oct 08, 2024
Ep. 50: Prime Suspects - October 8, 2024
Tuesday Oct 08, 2024
Tuesday Oct 08, 2024
Prime Suspects is back with Ep. 50, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
The football weekend that was for Prime Sports across both NFL and NCAA
The launch of Prime Sports on SpankOdds, and a broader look at what goes into being added to an odds screen
A recent quote from Fanduel CEO Amy Howe that the company is targeting 16% structural hold by 2030, and what the guys’ expectations are for a world in which operators are generating those margins
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Oct 01, 2024
Ep. 49: Prime Suspects - October 1, 2024
Tuesday Oct 01, 2024
Tuesday Oct 01, 2024
Prime Suspects is back with Ep. 49, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
FL Week 4 results for Prime Sports, and which games were most pivotal for the book
The proposed SAFE Bet Act, the changes it is suggesting, how the legislative process is likely to play out, and what the guys expect to come out of it
Next week’s G2E conference in Las Vegas, which will be attended by Joe and Adam along with 20k+ industry stakeholders
Pete Rose’s passing, and the guys’ reflections on his legacy
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Sep 24, 2024
Ep. 48: Prime Suspects - September 24, 2024
Tuesday Sep 24, 2024
Tuesday Sep 24, 2024
Prime Suspects is back with Ep. 48, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
The chaotic NFL Week 3 results and its impact on Prime Sports
Responding to a controversial comparison on legalized sports betting and discussing proposed regulatory changes
The MLB Players Association's lawsuits against major sportsbooks for unauthorized use of player likenesses
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Sep 17, 2024
Ep. 47: Prime Suspects - September 17, 2024
Tuesday Sep 17, 2024
Tuesday Sep 17, 2024
Prime Suspects is back with Ep. 47, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys take a deep dive on last week's MA Gaming Commission hearing on limiting, including:
Their high-level impressions of the discourse in the hearing, which included Joe as a participant
The positions taken by many of the other operators at the hearing, their characterization of "advantage play", the justifications for lack of communication to bettors that have been limited, and more
The options that remain for bettors that have been limited, and what the guys expect to happen next in this discussion and process in MA
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Sep 10, 2024
Ep. 46: Prime Suspects - September 10, 2024
Tuesday Sep 10, 2024
Tuesday Sep 10, 2024
Prime Suspects is back with Ep. 46, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
Highlights from the opening games of the NFL season and how Prime fared
Bet365 generates more revenue in Kentucky than BetMGM, Caesars, and ESPN BET combined
A look at the delayed launch of Penn’s ESPN BET app
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Sep 03, 2024
Ep. 45: Prime Suspects - September 3, 2024
Tuesday Sep 03, 2024
Tuesday Sep 03, 2024
Prime Suspects is back with Ep. 45, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
New numbers from Arizona showing strong growth in handle, and why the guys are excited about expanding to the state later this year
DraftKings’ acquisition of Simplebet, what it says about DraftKings' strategy, and what it means for the future of the "micro betting" category
The imminent start of the 2024 NFL regular season, and what they expect to see both on the field of play and in the betting markets
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Wednesday Aug 28, 2024
Ep. 44: Prime Suspects - August 28, 2024
Wednesday Aug 28, 2024
Wednesday Aug 28, 2024
Prime Suspects is back with Ep. 44, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
News that Kentucky surpassed revenue projections through the first 9 months since launch, and what the guys make of it given Prime Sports’ ambition to enter the state later this year
Colorado Division of Gaming taking a moral stance against 100+ betting markets for being too "negative”
The sweepstakes model coming into the spotlight in recent weeks, and how things might play out for new entrants in that space
Link mentioned in the episode:
What is Sweepstakes Betting by Unabated
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Aug 20, 2024
Ep. 43: Prime Suspects - August 20, 2024
Tuesday Aug 20, 2024
Tuesday Aug 20, 2024
Prime Suspects is back with Ep. 43, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
July’s mobile betting market share numbers in New Jersey, and what the guys make of Prime Sports cracking the top 10 list for the first time
Notre Dame’s suspension of its mens swimming program for 2024-25 after it was revealed that athletes created an internal sportsbook - and why Joe and Adam have opposing takes on it
MA Gaming Commission’s plans to hold another meeting on betting limits, and whether they drive a different outcome after being largely stood up by operators at May’s meeting
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Wednesday Aug 14, 2024
Ep. 42: Prime Suspects - August 14, 2024
Wednesday Aug 14, 2024
Wednesday Aug 14, 2024
Prime Suspects is back with Ep. 42, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this one, the guys discuss:
Their retrospective on the Olympics as a betting event now that it has concluded, including how the results fell for the sportsbook, and Prime Sports’ decision to pay out both sides of the gold medals market
The Bet Bash re-hash, with their personal reflections on last week’s conference in Las Vegas, and key takeaways for Prime Sports as headline sponsor of the event
The home stretch of NFL pre-season, and their thoughts on how bettors can best utilize their time to prepare for the start of the regular season with less than 3 weeks remaining until kickoff
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Friday Aug 09, 2024
Bonus Episode: Prime Suspects live at Bet Bash
Friday Aug 09, 2024
Friday Aug 09, 2024
In this special bonus episode of Prime Suspects, host Matt Landes joins Joe Brennan Jr. and Adam Bjorn for an in-person episode recorded live at Bet Bash on August 7, 2024.
The guys give their takes on a few current topics, including:
The NFL Hall of Fame game being called after 3 quarters, and reaction to how it was graded across regulated sportsbooks
The DraftKings forthcoming surcharge in high-tax states, which the guys explore from several perspectives
Recent comments from PENN suggesting that forcing operators to publicly post limits would decrease competition
In addition, the guys answer questions from the live audience about the potential of betting exchanges, Plannatech's new license in Arizona, what they think the industry is doing well, and more!
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.