Episodes

Wednesday Feb 26, 2025
Ep. 70: Prime Suspects - February 26, 2025
Wednesday Feb 26, 2025
Wednesday Feb 26, 2025
Prime Suspects is back with Ep. 70, hosted by Matt Landes, and featuring Adam Bjorn and former Prime Sports co-founder Joe Brennan Jr.In this one, the guys discuss:
Adam’s big win at the track in Jamaica and the story behind his horse, Barnaby
Joe’s decision to leave Prime Sports, why now was the right time, and what’s next
The growing regulated vs. unregulated betting market divide and potential solutions
Proposed tax hikes on online gaming in New Jersey and the impact on operators
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Feb 18, 2025
Ep. 69: Prime Suspects - February 18, 2025
Tuesday Feb 18, 2025
Tuesday Feb 18, 2025
Prime Suspects is back with Ep. 69, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
How the NBA and NHL All-Star Game format changes impacted betting activity
A potential tax hike on online gaming in New Jersey and its implications for the industry
Speculation on FanDuel and DraftKings entering the sports prediction market through partnerships
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Feb 11, 2025
Ep. 68: Prime Suspects - February 11, 2025
Tuesday Feb 11, 2025
Tuesday Feb 11, 2025
Prime Suspects is back with Ep. 68, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
A full Super Bowl recap, including how Prime Sports fared on the big game
The betting public’s misread on Kansas City and what lessons can be learned
Major League Baseball’s latest gambling controversy and the push for federal betting regulation
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Feb 04, 2025
Ep. 67: Prime Suspects - February 4, 2025
Tuesday Feb 04, 2025
Tuesday Feb 04, 2025
Prime Suspects is back with Ep. 67, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
Early Super Bowl action at Prime Sports and the book’s biggest needs
Ohio’s proposed tax hike on sportsbooks and its potential industry impact
Nevada sportsbooks posting their first monthly football loss in over a decade
The idea of sports leagues launching their own betting exchanges and why it likely won’t happen
Plus, a special announcement about their upcoming appearance on Unabated’s SuperStream59 (https://www.youtube.com/watch?v=iAFP_shpZhY)
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Jan 28, 2025
Ep. 66: Prime Suspects - January 28, 2025
Tuesday Jan 28, 2025
Tuesday Jan 28, 2025
Prime Suspects is back with Ep. 66, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
Conference Championship weekend results, early Super Bowl action, and the return of Betcris under Planatech’s Arizona license
Rufus Peabody’s Twitter thread on bet sizing and its lessons for bettors and bookmakers
Super Bowl 59 poised to break betting handle records and strategies for finding edges in a crowded prop market
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Jan 21, 2025
Ep. 65: Prime Suspects - January 21, 2025
Tuesday Jan 21, 2025
Tuesday Jan 21, 2025
Prime Suspects is back with Ep. 65, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
A roller-coaster weekend of betting results, including a costly safety in the NFL divisional round
Proposed legislation in Iowa and Massachusetts that could impact proxy betting and tax rates
The evolving landscape of the MIT Sloan Sports Analytics Conference
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Jan 14, 2025
Ep. 64: Prime Suspects - January 14, 2025
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
Prime Suspects is back with Ep. 64, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
A turnaround weekend at Prime Sports with better-friendly results
FanDuel's $370M hit from parlay-heavy betting wins and its implications
Predictions for the sweepstakes betting industry in 2025
The story behind the Prime Sports name and its unique origin
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Jan 07, 2025
Ep. 63: Prime Suspects - January 7, 2025
Tuesday Jan 07, 2025
Tuesday Jan 07, 2025
Prime Suspects is back with Ep. 63, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this one, the guys discuss:
A "bloodbath" betting weekend at Prime Sports to start 2025
Novig’s marketing shift: from sharp betting to attracting casual players
DraftKings' new subscription service offering boosted odds for parlay bettors
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Dec 31, 2024
Ep. 62: Prime Suspects - December 31, 2024
Tuesday Dec 31, 2024
Tuesday Dec 31, 2024
Prime Suspects is back with Ep. 62, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn for a special New Year’s Eve edition as they ring in 2025 together.
In this episode, the guys discuss:
Holiday scheduling challenges and how regional differences impacted Ohio and New Jersey markets.
The Swish Analytics lawsuit over sports odds data and its potential ripple effects.
Crypto.com’s bold launch of prediction markets across all 50 states and what it means for regulation.
Highlights and lowlights from 2024, including Prime Sports’ New Jersey launch and Super Bowl outcomes.
Rapid-fire reflections on personal milestones, like Adam’s Kentucky Derby win and Joe’s long road to New Jersey legalization.
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

Tuesday Dec 24, 2024
Ep. 61: Prime Suspects - December 24, 2024
Tuesday Dec 24, 2024
Tuesday Dec 24, 2024
Prime Suspects is back with Ep. 61, hosted by Matt Landes, and features a deep dive 1:1 discussion with Adam Bjorn.In this episode, the guys discuss:
How holiday sports schedules have turned Christmas week into a key moment for both bettors and bookmakers
The current state of sweepstakes betting, its grey-market challenges, and what it means for player protections in the U.S.
The evolving role of cryptocurrency in gambling, from cash grabs to potential state-level adoption
Gambling Twitter’s best and worst, plus Adam’s picks for the must-follow personalities in the space
Updates on player profiling and acquisition strategies at Prime Sports, and how they’re tackling the unique U.S. betting landscape
The story of the best apple pie Adam has ever had, courtesy of Ludenberry Farms
Watch the video version here.
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.